About SHEIN
SHEIN is an international B2C fast fashion e-commerce company. The company mainly focuses on women's wear, but it also offers men's apparel, children's clothes, accessories, shoes, bags and other fashion items. SHEIN mainly targets Europe, America, Australia, and the Middle East along with other consumer markets. The brand was founded in October 2008, and its business now covers more than 220 countries and regions around the world.
What does SHEIN value？
SHEIN prides itself on offering on-trend styles catering to both young women and teens, that won’t break the bank. SHEIN is able to stay on top of the latest fashion trends from around the globe while rapidly bringing these styles to market. So whether you're searching for boho dresses and graphic tees or patterned blouses and chic swimwear, SHEIN is the ultimate one-stop-shop for the modern yet economical fashionista. It aims to promptly offer stylish quality products at appealing prices to every user in the world.
How does SHEIN give back to the world？
SHEIN is steadfast supporters of BLM and racial equality, women’s empowerment, the homeless community, climate change and at-risk youth. SHEIN has donated over 12,000 pieces of clothing to women in need and PPE to our healthcare heroes campaign, $100,000 to Together We Rise and $100,000 to Ecologi, along with planting 606,175 trees to offset the carbon footprint.
How does SHEIN develop?
In 2008, SHEIN was first lanuched under the domain SheInside, as a site that sold wedding dresses.
In 2014, SHEIN got its own supply chain and purchased Romwe, another Chinese e-commerce retailer.
In 2015, The brand officially changed its name to SHEIN.
In 2020, SHEIN was the most talked about brand on TikTok and Youtube and the 4th most talked about brand on Instagram.
In 2021, SHEIN overtook Amazon for the first time on the IOS App Store to become the leading US shopping app.
